Accidental Signposting
A structured presentation lets the audience know where they are in the experience, and what to expect. We call this “signposting.” An obvious example of signposting is when we say something like, “I’m going to explore three points. Let’s start with this one.” The speaker is saying to the audience, literally, “we’re beginning here with point #1, and I have three points I’ll be talking about.” Sometimes, though, we let phrases slip into our talks that mislead the audience about where we are. Any mention of a number will do it. For example, don’t say, “First off, you may be … Read more

